Absolut Elyx Vodka Launch

Photo Sundays: Absolut Elyx Vodka Launch

by April@MyFoodTrail on August 5, 2012

in Food Events

During my younger years, while I was in University, my alcoholic drink of choice was vodka and my favourite mixer was cranberry juice. I remember every time I went overseas I would use the opportunity to purchase Absolut Vodka duty free because I liked the look of the bottle! Then Absolut started to bring out different flavours of Absolut Vodka with pretty coloured writing on the bottle and I wanted to buy them all!

When I received an invitation to attend the Absolut Elyx launch at Albert St Food & Wine, I couldn’t say no, especially when I found out that Absolut Elyx is Absolut’s handcrafted super premium vodka. Absolut Elyx is a small-batch vodka, produced according to craft techniques, in an authentic 1929 copper rectification still. The copper gives the vodka its silky and velvety texture. Guests were treated to a night of beautiful food and vodka matching and we even got the chance to make our own vodka cocktails.

Absolut Elyx Launch - Absolut Elyx bottles

The classy Absolut Elyx bottles with copper lids, sitting on top of a massive block of ice. The block was carved into large, singular cubes of ice for Absolut Elyx on the rocks

Absolut Elyx Launch - Inside Albert St Food & Wine

The inside of Albert St Food & Wine

Absolut Elyx Launch - Guests

Guests mingling prior to being seated

Absolut Elyx Launch - Cocktail making

Cocktail making utensils on every table so we could make our own cocktails

Absolut Elyx Launch - Cocktail glasses all ready to be filled

Empty cocktail glasses waiting to be filled

Absolut Elyx Launch - Blind tasting of vodka

We started with a blind tasting of three different types of vodkas straight, and we had to work out which one we liked best before the one was that was Absolut Elyx was revealed

Absolut Elyx Launch - Absolut on the rocks with Scallop, crab & apple remoulade, Avruga caviar

Absolut on the rocks with scallop ceviche, crab and apple remoulade, Avruga caviar
The scallop was so delicate and fresh. The taste of the Absolut Elyx was a lot smoother with the addition of ice in comparison to just drinking it straight.

Absolut Elyx Launch - Absolut Elyx martini with Melanzane, Bocquorones, Padron peppers

Absolut Elyx martini with Melanzane, Bocquorones, Padron peppers
Melanzane is eggplant and bocquorones is anchovies. It was also served with a passata and olive tapenade. We made our own martini with Absolut Elyx and vermouth.

Absolut Elyx Launch - Absolut Elyx sour with John Dory, Artichokes escabeche, saffron

Absolut Elyx sour with John Dory, Artichokes escabeche, saffron
The fish was also served with a cauliflower puree and bacon bits. The drink with this course was an Absolut Elyx sour, which we made using Absolut Elyx, pinot cherry, sugar syrup, lemon juice and egg white. The cocktail was shaken without ice.

Absolut Elyx Launch - Absolut Elyx 1929 with Pistachio, dark chocolate sorbet, dried cherries

Absolut Elyx 1929 with Pistachio, dark chocolate sorbet, dried sour cherries
The slightly bitter dark chocolate sorbet went well with the pistachio cake and the cherry puree and dried cherries were a nice addition. The last cocktail we made was the Absolut Elyx 1929, with Absolut Elyx, sweet red vermouth and cherry brandy.

Absolut Elyx Launch - Ice bucket

I loved the lit Absolut Elyx ice buckets

Over & Out, April xx

April and hubby attended the Absolut Elyx Launch as guests of Cav Con and Absolut.

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{ 13 comments… read them below or add one }

msihua August 5, 2012 at 9:52 pm

Younger alcoholic days? *cough* ahahahah *lush*… lovely event!


Winston August 6, 2012 at 2:23 am

Hahhaha… I like hearing you share about your “younger alcoholic days” because I uh… Think I may still be living those days. Only sometimes ;p I’ve always been attracted by vodka bottle designs. So clean and sophisticated. What a fantastic meal! I’ve never heard of Vodka pairing before until now. What a great idea! Would totes enjoy this lol


Iron Chef Shellie August 6, 2012 at 10:44 am

bahaha had I-Hua’s comment 😛

I like the glasses they served it in! and I quite like the look of the dessert!


Theragingcook August 6, 2012 at 10:56 pm

Oh my goodness I love Absolut Vodka and collect their limited edition Christmas bottles each year!!! I want that Absolut Elyx bottle it looks so awesome!! 😀


Libby August 9, 2012 at 9:19 pm

I’ve always been a fan of Absolut Vodka ads and it looks like they also throw mean dinner events! Like Winston, I like the idea of a vodka and food pairing dinner and the food presented here looks delicious.


Agnes August 11, 2012 at 1:59 pm

So… did you pick the right vodka??


Adrian (Food Rehab) August 15, 2012 at 10:02 pm

*ahem* I’m assuming you didn’t drive home?
Nice pics April!


Daisy@Nevertoosweet August 16, 2012 at 4:02 pm

WOW 🙂 A new type of VODKA!!! I love Vodka 🙂 one of my favourite types of alcohol hehe

SOOOO how MUCH did you drink? 😛


Thanh August 29, 2012 at 7:37 am

Ummm you’re still in your alcoholic days hehe.


tastyfoodsnaps October 2, 2012 at 7:12 pm

Pistachio cake would go so well with dark chocolate!


Tv Food and Drink October 5, 2012 at 6:17 am

Great pics. I gave up booze entirely over a year ago, but I do miss martinis. Nothing else, really, but definitely those! GG


GourmetGetaways October 15, 2012 at 1:01 pm

Oh gee… I hope I am not too old to be still having the young vodka days… To bad if I am, I think my cocktail making has just improved with age 😉 Great story and loved all the food pairings, it looks like a great night.
Oh, I forgot to mention… you have a blogging award on my site xx


April@MyFoodTrail November 8, 2012 at 8:34 am

Eek, I’ve been such a bad blogger and not been keeping up with my comments! Thanks so much for the award, I will go check it out now.


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